As more and more Moto X rumors and reports keep on pouring in right alongside official mentions of the phone, we look at the big picture – here’s what you need to know about the future Motorola flagship device according to the information available before its official (second) announcement.
The phone has been confirmed back in May at the D11 event, where CEO Dennis Woodside confirmed the device, revealing its official name and mentioning some of its features. But we didn’t get to see the handset, nor were we offered a complete list of specs for the smartphone.
Since then, we’ve seen plenty of rumors hitting the web, with more details being apparently revealed around July 4, a day Motorola chose to start its Moto X advertising campaign. After all, one of the company’s marketing pillars is the fact that the phone will be assembled in the USA, unlike its competitors, which are made overseas.
Is that just a cheap marketing campaign or is it actually important for Motorola?
Design and customization
Motorola is going to let users customize their Moto X handsets to a certain degree – this particular detail appeared in various rumors and was widely known by anyone following Android-related news well ahead being official – but buyers won’t actually be able to customize the hardware.
That’s maybe something we’ll see in the future (something like what that Sony XTRUD concept phone proposes maybe?) but for now users will be limited to personalizing their device when it comes to case colors and materials, as well as wallpapers and preinstalled apps, if recent rumors are to be believed.
Taylor Wimberly from Android and Me, one of the first publications to publish Moto X details, said recently that users will be able to choose case material (rumored materials include plastic, metal, wood and carbon fiber) and colors. On that note, a leaked that followed Wimberly’s Google+ answers post on the Moto X, has shown purported case colors for the Moto X including red, purple and teal. A distant rumor did say that the handset will be available in 20 colors, although that’s yet to be made official