The city promotes its amenities to visitors and residents through a variety of mediums including print,television, as well as its websites, www.riversideca.gov and www.exploreriverside.com. In addition,the city’s Shop Riverside campaign encourages residents to shop locally through the use of the ShopRiverside Community Card. ExploreRiverside mobile adds smartphones (iPhone and Android). The appprovides similar content to www.exploreriverside.com; places to eat, stay, shop, and plan, but addsrich mobile app features such as animated list views and GPS features to show nearest restaurants andnavigate to them.